Hi 'Identifying and Measuring Influencers in Social Marketing.
Identifying & Measuring!
The most powerful brand messages today come not from brands themselves, but from consumers with loud online voices who have the ability to reach broad audiences and the power to drive action.
We call these voices "influencers."
Download this guide or view & save below, co-written by Klout, to learn how to identify, engage and measure the impact of partnering with influencers, including:
- How we define the term "influencer."
- How to use Klout to identify influencers for your brand.
- Strategies and pro tips for working with influencers.
- How to determine if your partnerships are actually successful.
